Sue’s Ultimate Fitness has been offering a wide range of fitness classes in Oldham for nearly 4 years. With a background in body building, Sue’s motivation is to show ‘real’ women that regardless of their age or fitness levels, they can achieve a stronger, fitter body. Hosting a range of classes from boot-camp courses, to cardio combat and body attack, Sue wanted to showcase her business in a manner that reflected her focused yet friendly personality. We took a three tier approach to the brief including a logo re-design to better reflect the quality of the brand, a magazine advert to increase reach, and targeted outdoor banners located in high traffic areas to raise awareness of the range of classes available in the local area. With a shared interest in fitness lifestyle and a supporter of female led small businesses, we’re proud to work with Sue’s Ultimate Fitness and look forward to continuing to develop the brand further in 2018.